Paid Media Agency

Paid Media Agency

Explore paid media services that drive traffic, revenue and more

What is paid search?

Paid search drives relevant, targeted traffic to your website by showing consumers ads for your business on search engine results pages (SERPs) when they search for keywords related to and targeted by your brand. The pricing model means you only pay a fee each time someone clicks on your ad and visits your site.

Pay per click (PPC) is the model of online or digital marketing whereby businesses pay a fee when their ad is clicked on by a potential customer. Placing a PPC ad that targets a specific search can help expose your brand and offering to a relevant audience, driving highly targeted traffic to your website.

This exposure improves if the ad links to a fully optimised site, with unique and well written content. If this is the case your ad should rank higher on the search engine results pages (SERPs) for the same or lower cost.

How paid media services help your business

Leveraging paid media is the most modern and effective form of paid advertising that your business can utilise to drive brand awareness, traffic, sales, and revenue.

Under the paid media umbrella, there is a diverse range of services that can help grow your business.  A solid understanding of ad strategies and budget planning is essential to successful paid media management. We have extensive experience in producing and executing profitable paid media marketing and PPC strategies.

Our services

Through strategic paid media management, we deliver the best growth possible for our clients across all paid media disciplines, including search, social, display and video channels.

Paid media agency


As a cornerstone of paid media, we have extensive knowledge of building high-performing campaigns across search, shopping, display and video. Drive brand awareness and more conversions at a profitable CPA.

Google Shopping

We have extensive experience with utilising Google’s range of paid media services. With Google Shopping, you can drive higher conversion rates with more profitable CPAs, even in the most competitive sectors.

PPC Consultancy

Our paid media experts team work on account audit projects, multi-channel strategy creation, or attribution modelling to upskill your internal paid media teams through our consultative offerings.

Audience-first campaigns that boost ROI

Our approach to paid media

The face of paid media is constantly changing, as tech giants like Google, Meta, and Microsoft introduce new technologies almost every day. Utilising these technologies through testing and smart data analysis, our team of paid media specialists can craft clear strategies for growth that maximise your return on investment.


We measure the impact of our work with leading paid media testing software that helps us monitor changes in ad performance. These insights allow us to refine our strategies and focus on what works, as well as demonstrate how our work has impacted your ROI.


As we move towards a privacy-first web, a large proportion of paid media now relies on the leveraging and optimisation of automated processes, like Performance Max, for example. Successful automation relies on supplying the right information and data and the ability to extract trends and insights from performance data.

Paid media is an umbrella term that refers to any kind of paid online advertising. In practice, this might include PPC (paid search and display ads), video advertising and paid social media advertising. We successfully manages media spend across the full paid media mix, from prospecting cold audiences to retargeting engaged users.

Paid media allows you to buy ad space online to promote your business and to achieve KPIs that feed into your wider digital marketing strategy. There are many reasons why you might want to consider investing in paid media. This can be to drive awareness of your brand, traffic to your website, or to sell/convert more. Ultimately, paid media management should drive more revenue for your business.

PPC (pay-per-click) is a form of online advertising where websites are charged a set sum each time a user clicks on one of their ads. Commonly referred to as ‘paid search’, it is an umbrella term that offers a wider range of biddable media.

Paid social media advertising enables brands to reach prospects through highly focused targeting options, ensuring that your ads are served to users who are interested. Typically, targeting is based on audience-specific attributes that the platform has available such as demographics and interests.

Compared to the more common PPC advertising, successful paid social activity relies on a blend of prospecting (cold) and retargeting audiences to deliver profitable ROI.

As a paid media agency, we can provide you with a team of experienced digital talent. We have extensive knowledge in all paid media platforms and can build comprehensive strategies designed specifically to meet your business needs.

A paid media agency is a good option if you either don’t have a dedicated in-house team or the capacity to build an experienced in-house team, need support for your existing paid media team, or if your team needs specialist training.

Paid media agencies have established processes when it comes to measuring performance, utilising specialist tools in which you may not ordinarily have access too. We can also deliver best advice and practices in order to get the most out of your digital investment.

Let’s Talk PPC

If you’re interested in finding out more about how we can help your business thrive, and learn more about our paid media services.  Feel free to get in touch. Alternatively follow us on LinkedIn or Facebook to stay up to date

Email & Phone

Our Location

14 Chelsfield road

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